Monthly Archives: May 2017

Brick-and-Mortar retail in India has been in constant conflict with online retail for the past few years. One of the main reasons for this turmoil has been the depleting level of sales that offline retailers have had to deal with. It’s 2017 now, and things are looking a little upbeat for the offline retailers. At
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apparel fashion retail

Even after all the hype created by online retail, the fact remains that a lot of people still resort to shopping in Brick-and-Mortar stores. To ensure that this remains a phenomenon for the ages, retailers will have to continue personalizing the in-store experience of the customers. The only way retailers can consistently do this is
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proximity marketing 2017

In this ever-changing and competitive retail scenario, retailers are constantly looking to acquire an edge over their competitors. Retailers must implement multiple aspects of significance as a part of their retail operations to avoid being behind the eight ball. Few of them being omnichannel retailing, data-driven marketing, etc. However, retailers do recognize that the most
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customer experience

In the retail sphere today, consumer behavior is one aspect that is always under strict speculation. The reason is simple. It just keeps on changing. Retailers look to control the buying behavior of customers through the various retail operations they undertake. A lot of the retailers’ focus lies on how an item or product is
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false claims in retail

Mobile phones continue to be the dominant force in retail operations today. Customers in recent times have had their preferences for mobile phones while shopping. And none of that is scheduled to change soon. Mobiles continue to be one of the primary mediums for retailers to carry out their retail marketing initiatives. It has not
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mobile phones in retail

The popular verdict across the globe state that the days for physical retail are numbered. However, there are various instances and indications that continue to contradict this point. There is life still left in Brick-and-Mortar stores. The customers’ demand for immediate gratification and an enriched in-store experience is something online retail will never be able
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physical retail