Tag Archives: Beacon in Retail

Beacon Technology is on its way to strengthen buyer-seller relationship and provide data to the retailers to improve the in-store experience for the shoppers.   For years, retailers considered Near Field Communications (NFC) technology to track the number of walk-ins at the store and customer behavior . But as that technology has reached its limits,
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beacon mobile notifications

Beacons are here to make the information sharing process more enriching, contextually relevant and real-time. Retailers can use these newest tools to provide customers …

Customer Engagement with Beacons