Tag Archives: location-based services

The concept of location-based marketing has been known to retailers for a long time now. On a traditional and simplified level, retailers know that placing messages and advertisements at the right time and the right place is advantageous for their business. But in the modern day, the concept of location-based services is more diverse. A
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location-based services

We all know the impact that location-based marketing (LBM) has had on retail. For those of you who are still new to the concept, the promotion of business to relevant customers through the context of their location is known as location-based marketing. Effective marketing is all about targeting the right person at the right time,
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location-based marketing